She leads key initiatives, including digital learning, that accelerate and elevate learner experiences throughout 14,000 US restaurants and restaurants located in 120 countries globally. Here are a few questions, along with Kempczinskis answers (watch the video above for all 20 Questions):What is the biggest risk you have taken in your career? We had too many instances where a country or market was almost making up the playbook as they went along, and its because we werent as good as we could have been in sharing best practices. I think everybody has recognized were going to a world thats going to be more contactless, thats going to have more dine-away as opposed to dine-in. Six priorities for CEOs in turbulent times. No US state or city has been hit harder by COVID-19 than New Yorkwhich, as of June 21st, had seen 388,000 confirmed cases and nearly 31,000 deaths. Prior to joining McDonalds in 1996, she worked at Ernst & Young for 3 years in their audit practice. Chris joined McDonalds in 2015 as Executive Vice President, Strategy, Business Development and Innovation. [3] In a Brian earned his Bachelor of Science degree from Ferris State University. In the US, we gave out roughly 12 million free meals to first responders. He said he hoped to speak with the victims' parents. All Rights Reserved. Yet by the fourth quarter of 2020, the companys global systemwide salesat $25.8 billionhad fully recovered to its 2019 fourth-quarter sales. Mr. Ozan reflected on his CEOs approach: From the outset of this pandemic, Chriss priority has been clear-protecting restaurant crew and customers above all else. Emilee holds a bachelors degree from Fort Hays State University in Business Administration & Management, with focus in Leadership Studies and earned her masters in business administration from Kansas State University. During his tenure, the China and Hong Kong markets were converted to developmental licenses in the largest re-franchising transaction completed in McDonalds history. Mark joined McDonalds in 2012 and most recently held the role of Vice President, Corporate Strategy & Global Delivery. '&l='+l:'';j.async=true;j.src= Prior to McDonalds, Jon spent 10 years at PepsiCo, one of the worlds largest food and beverage companies. Just hours after McDonald's had released what Kempczinski, 51, called possibly the "worst" quarterly results in the history of the companysales dropped 24% the CEO joined TIME for a video. That new CEO is Chris Kempczinski, and here are five facts you need to know about him: In the press release announcing his promotion to CEO, Kempczinski said: Im thrilled to be leading this incredible company. Ive taken different lessons from all the leaders Ive worked for and admired. It was a tough test for any new CEO. Voice recognition could be one area to do that. Chris Kempczinski Leadership Style. He lives in Chicago, IL, with his wife and two kids. The prior CEO stepped down last year over a compromise of company values, and this year the company has faced accusations of racial discrimination and sexual harassment. Given your particular focus on those factors, even before you became CEO, its almost as if you saw the pandemic coming. Kempczinski has an MBA from Harvard Business School. Right now, if you look at where our franchisees are, I feel very good about their health. What I found over time was that it was an incredibly generous organization. Since joining McDonalds in 2017, Morgan has been the driving force behind some of the Brands most inspired marketing campaigns. Chief Marketing Officer and Corporate Vice President, International Operated Markets. Theres the promise of potentially what youre going to learn but theres also the risk of starting all over. Because were McDonalds and our reach is so great, were in so many different countries, we touch so many different things, we were getting pulled into lots of efforts where either we didnt have inherent credibility or our ability to make a difference was limited. And I think were now at a place where weve caught up. Given your franchise model, how do you ensure during COVID-19 that restaurants can survive the short term and be in a position of strength for the long term?We were lucky in that McDonalds franchisees came into the pandemic in a very strong position. To me, there is nothing further from the truth than that. Emilee has also worked in management consulting with Accenture and Mercer, where she coached executives and consulted for organizations around the world focused on building a Human Capital Strategy and Change Management practice and implementing numerous large-scale organizational changes. Greg Kelly, a senior partner in McKinseys Atlanta office, conducted this interview. Neither Great Men nor Great Helmsmen. Weve seen our customer service scores go up across the globe. "The kinds of people who come to our company are those who try to surpass the last guy," he said. Chief Marketing Office and Corporate Vice President, International Operated Markets, Paul Pomroy In this current environment, all companies are being asked to define their mission, their higher purpose. Chris Kempczinski: The single most important thing I have to do as CEO is ensure that our brand continues to be relevant. Join us in New York City and be a part of the story of how retail builds extraordinary careers. Catherine also spent two years in Internal Audit working on international market audits. After Kempczinski's comments ignited a political firestorm, McDonald's pledged $3.5 million to 40 neighborhood organizations. Jenny earned her BS/MS in Earth Systems from Stanford University and her MBA from the Yale School of Management. Reggie began his career at McDonalds in November 2020. After a dramatic drop in sales in the early days of COVID-19, McDonalds in September reported its greatest same-store sales gain in nearly a decade in the US market. By the end of 2019, delivery sales were over $4 billion and we continued to see very strong growth in 2020. They like to show me the latest thing that theyve got on the menu and Ill go with that. So dine-in will still be important, but I think takeaway channels, like delivery, drive-thru, and order ahead with curbside pickup, will stay elevated for the foreseeable future. In this role, Morgan will lean into digital to continue elevating consumers love and trust for the McDonalds brand around the world. chris kempczinski leadership style. Prior to, at Kellogg, Brian established the companys global Digital Marketing foundation, which allowed Kellogg to build relationships with consumers in a targeted and personalized way, including the creation of its loyalty program Kellogg Family Rewards. When youve built your business model on diversity and providing opportunities for everyone, and suddenly a human rights issue comes into the public discussion, it would have been a huge miss for us to not put our voice out there. Chris Kempczinski Chris Kempczinski is an Influencer. From 2015 to 2019, Manu served as Managing Director in the Netherlands, during which the region generated significant growth in sales, guest counts, Operating Income and Owner Operator Cash Flow. Throughout his tenure, Gonda has built and strengthened leadership platforms for the McDonalds executive team. Early on, I wanted to put my fingerprints on what was already a very strong set of values and make clear that we are absolutely committed to them. Prior to McDonalds, Mark was a Principal and core member of the consumer practice at The Boston Consulting Group. As McDonalds Executive Vice President and Global Chief People Officer, Heidi Capozzi oversees the companys human resources operations around the world. Given your particular focus on those factors, even before you became CEO, its almost as if you saw the pandemic coming. Since joining McDonalds in 2012, Jenny has held a variety of roles related to restaurant and supply chain sustainability strategy and business integration. This is who we are. But Im now a convert to the spicy. We have a big advantage with 40,000 restaurants. A former security chief for McDonald's is filing a racial discrimination lawsuit against the company and CEO Chris Kempczinski, claiming he was fired for speaking out in a meeting. Chris Kempczinski, the CEO of McDonald's, is facing backlash for an allegedly "racist" text message he sent to Chicago Mayor Lori Lightfoot, blaming the parents of two murder victims for their . Your investments in Drive Thru and digital in restaurants have proven to be fortuitous, even prescient, amid the pandemic. And we were constantly pulse-checking our organization. He joined McDonalds from VF Corporation, where he served as Vice President, Global Inclusion and Diversity, building the companys first I&D strategy and turning it into an award-winning program. When you serve as many customers as we do, our customers are society. In just four years, he had clearly made a mark. The importance of [showing up] every day. In addition to Insitu, which is now a wholly-owned subsidiary of Boeing, Heidi held leadership roles in human resources and communications at Northrop Grumman and TRWs automotive and defense business. As for drive-thru, we offer it in 95 percent of our US restaurants and nearly 65 percent globally. From here, he moved to roles of increasing scope and responsibility, before assuming the role of Managing Director for the Belgium market in 2001, and Managing Director for the Netherlands in 2005. In July, in response to the killing of George Floyd, McDonalds posted a video titled, They were one of us. How do you view the responsibility of brands such as McDonalds to take a stand on social issues?It all connects to what you stand for as a company. Prior to joining McDonalds in 1997, he worked for 11 years in Ernst & Youngs audit and mergers & acquisitions practices. His next novel, 'BEAUTIFUL SHINING PEOPLE', is coming in 2023, Fast Company & Inc 2023 Mansueto Ventures, LLC, Who is Chris Kempczinski, McDonalds new CEO? Then, all of a sudden, here comes COVID-19, and it significantly disrupts our business. You cant ever coast. As you hear feedback, you need to pivot and respond appropriately. It goes back to credibility. How do you decide which issues youll address? Definitely one of the things thats gained focus is the need for communication. Data is a real-time snapshot *Data is delayed at least 15 minutes. Prior to McDonalds, Bethany spent 30 years leading talent development and learning innovations at six companies, including Boeing, GE, Gap, Ethan Allen, IBM and The Interlock Group. Ian previously served as Vice President and Chief Financial Officer for Asia-Pacific, Middle East and Africa, and as the Regional Vice President of Europes East Division. In those 60 minutes, he reminded us all of the responsibility we have to deliver on McDonalds greater purpose., It was a belief in Mr. Kempczinski that led Heidi Capozzi, Chief People Officer, to join the company in April this year. Meet our President and CEO, as well as other McDonald's U.S. executive team members who continue to build our legacy and ensure our Golden Arches shine bright. Chris Kempczinski: I admire how Amazon constantly talks about Day 1; I think thats a great orientation and mindset for us to have at McDonalds. Whats this we hear about changes to your iconic burgers? Were making sure that were continuing to offer a better experience on these than anybody else. As CFO, Ian sets financial direction and develops strategies designed to drive sustained, profitable growth for the company and enhance value for stakeholders. How much consumer demand do you expect to shift back to dine-in when COVID-19 subsides? Because were McDonalds and our reach is so great, were in so many different countries, we touch so many different things, we were getting pulled into lots of efforts where either we didnt have inherent credibility or our ability to make a difference was limited. McDonald's U.S. leadership team draws from a proud history and set of values that made the company an icon of American business. I wanted to step back and just think about where we could actually make a difference. In this role, he worked closely with our business leaders and franchisees to identify innovative new ideas and best practices to accelerate system growth. The prior CEO stepped down last year over a compromise of company values, and this year the company has faced accusations of racial discrimination and sexual harassment. Mr. Kempczinski had barely warmed his chair in the job when the pandemic struck, closing restaurants around the world seemingly overnight. In this role, he worked closely with our business leaders and franchisees to identify innovative new ideas and best practices to accelerate system growth. Through trying that product, you get a sense of how the kitchens running. He began his career in brand management at Procter & Gamble, and also held senior positions at PepsiCo, and most recently at Kraft Foods where he was EVP, Growth Initiatives and President, International. Working alongside our talented team, our Board, our franchisees and suppliers, I am committed to upholding our rich heritage of serving our customers and driving value for our shareholders and other stakeholders. My answer is: ensuring the relevance of the brand. What are we certain of? anne boleyn ghost photo In addition to serving on the McDonalds Board of Directors, he is also a trustee of Ronald McDonald House Charities. In India, you have the tikka masala burger. While at Boeing, Bethany led global expansion of Boeing Learning portfolio including two global learning campuses (UK, Singapore), increased local offerings and reach 3x, launched Boeing Learning Ambassador network of 100+ non-HR leaders in all non-US regions. About Chris Kempczinski is President-McDonald USA at McDonald's Corp. Quite simply, we commit to use our Scale for Good.All of this is underpinned by our core values, which are the bedrock of our company. He was appointed Vice President Finance of the UK business 2008. Senior Vice President, Chief Communications Officer. Chris is responsible for driving McDonalds growth strategy, Accelerating the Arches, and ensuring that the Companys values are embedded throughout the System as the filter through which all our business decisions are made, bringing its corporate purpose to feed and foster community to life. Prior to Boston Scientific Corporation, Desiree served as General Counsel and Corporate Secretary at Boehringer Ingelheim USA, Inc., and General Counsel of the Consumer Group at Johnson & Johnson. She began her career in litigation roles at the law firms of Kelley Drye & Warren LLP and Shipman & Goodwin LLP. McDonalds has navigated the challenges presented by COVID-19, emerging with higher brand trust scores, higher customer satisfaction scores, and higher restaurant margins than the company had going in. As Chief Financial Officer, Ian oversees McDonalds accounting, internal audit, treasury, tax, global franchising, global business services and investor relations functions, and as a member of McDonalds senior leadership team, he works to position McDonalds for long-term enduring success. That praise encouraged co-workers to come up with similar innovations, such as ice-skating and rollerblading. Do Not Sell or Share My Personal Information. Where do we have an opportunity and a responsibility to make a contribution? Not a day goes by that I dont have a small order of fries. Weve seen our productivity and our restaurant-level margins improve. In 2012, Paul was promoted to the position of Senior Vice President, Chief Financial Officer, with additional responsibility for the companys Development and Supply Chain functions. So, we put about $1 billion of liquidity into the system. Manu has been part of the McDonalds System for more than 20 years, with extensive knowledge of the companys global customer base and deep understanding of the needs of McDonalds customers. How a small drive-in restaurant in San Bernadino grew into an American icon. By Jonathan Maze on Nov. 06, 2021 McDonald's new CEO Chris Kempczinski is reaching out to employees for feedback about the company. Plenty of things. Touring the world with friends one mile and pub at a time; is heavenly gondola open today. Have events or experiences of the last year in any way altered or broadened your perspective on leadership?Definitely one of the things thats gained focus is the need for communication. He is also on the Board of Directors for Paradigm for Parity; and on the Advisory Council for Diversity MBA. In this role, he worked closely with our business leaders and franchisees to identify innovative new ideas and best practices to accelerate system growth. Desiree serves on the Board of Directors for DICKS Sporting Goods, Inc. and as a Director for The Partnership, Inc., whose mission is to ensure the economic competitiveness of the Boston area by attracting, retaining and convening professionals of color. She is a Henry Crown Fellow of the Aspen Institute. I did spend time up front providing a framework a list of five things to help guide those decisions: Were all in this together. As Executive Vice President International Operated Markets (IOMs), Jill oversees our five largest wholly-owned international markets and our IOM Business Unit, consisting of our remaining wholly-owned international markets. During his tenure as president of McDonald's U.S. footprint, Kempczinski oversaw the business operations of around 14,000 stores. Everybody recognizes the golden arches. Mark graduated magna cum laude from The College of William & Mary with a bachelors degree in International Studies. I could never have anticipated how much those messages would resonate. Looking at your recent marketing initiatives, featuring cultural icons like Travis Scott and J Balvin, and the recent launch of Spicy Chicken McNuggets, I have to wonder how a brand as established as McDonalds continually reimagines marketing? (200003), Boston Consulting Group Im hoping its going to stick around. Chris joined McDonald's in 2015 as Executive Vice President, Strategy, Business Development and Innovation. We strive to provide individuals with disabilities equal access to our website. (19972000), Serves as a trustee of Ronald McDonald House Charities, Eats McDonalds food five days a week; favorite menu items are Filet-O-Fish and the Vanilla Cone. What are your 2021 priorities for staying ahead and nimble?We call them the three Ds: Drive Thru, delivery, digital. Jon holds a Bachelor of Arts in Communication and Media Studies from Boston University. Prior to that, he led the International Developmental Licensed Markets, where he was responsible for 46 developmental licensees (DLs) across more than 80 markets around the world, including Brazil, China, India and Philippines, which continue to represent the majority of McDonalds new restaurant growth globally. Rather, this was a moment to double down on what we stand for and make it clear that it applies to all of us equally. She also advises both the Board of Directors and CEO. With presence in nearly 40,000 local communities across 100+ countries, McDonalds is uniquely positioned to drive action in four key areas of focus: food quality and sourcing, our planet, community connection, and jobs, inclusion and empowerment. And that brought us back to the notion of community. Regular chicken nugget or spicy?Ive always liked the regular. At Boeing, Heidi led initiatives for 160,000 employees across a $76 billion global enterprise and oversaw the companys leadership and learning, talent planning, employee and labor relations, total rewards, and diversity and inclusion initiatives. It was a great reminder about the embedded cost of complexity in our P&L. President and CEO Ensuring a consistent brand voice is core to his role, working to advance McDonalds business strategy, communicate the companys purpose and drive greater trust amongst stakeholders. We think we have an obligation to speak out on those topics. Its not about you. Post earning a Bachelor of Science degree in Logistics and Distribution from Western Illinois University in Macomb, IL, Marion held distribution roles in sales and operations. This includes loyalty which is now in nearly 50 markets introducing new innovations like artificial intelligence and automated order taking, and modernizing data systems to move faster while improving the experience for customers and crew. Where do we have credibility to speak and stand behind our values and commitments? Of course, when its no longer a one-way communication, that comes with an added level of risk. Bethany served as on-site executive with oversight and accountability for the Boeing Leadership Center (BLC) and campus. From there, he moved on to roles of increasing scope and responsibilities that included regional and international leadership such as Vice President & General Manager of the Indianapolis Region and Managing Director, McDonalds Korea. Finally, I went to Duke and Im a big Duke basketball fan. My guiding light has been to make sure were keeping the long-term in mind and to ensure were as transparent and authentic with people as possible. As President, McDonald's USA, Christopher Kempczinski's salary was $4,678,340 in 2018. Desiree grew and strengthened a high-performing legal team, effectively aligning legal objectives to meet business objectives, and served as a trusted advisor to the leadership team and Board of Directors. And what are things that are best left to othersgovernments, other companies, or nonprofits? Freedom within the framework gets back to this point of how the brand stays relevant. Executive Vice President and Chief Customer Officer, Executive Vice President and Global Chief People Officer, Executive Vice President and Global Chief Impact Officer, Executive Vice President and Global Chief Supply Chain Officer, Vice President, Strategic Alignment and Chief of Staff, Office of the CEO, Senior Executive Vice President, Strategic Initiatives, Ian Borden Throughout his McDonalds career, he has achieved exceptional results by resetting the fundamentals of the business, focusing on operational excellence and ensuring strong collaboration and engagement with franchisees and DL partners. She is passionate about accelerating growth through marketing with creative, future-led, consumer and data-driven insights. I am energized by this challenge and look forward to guiding McDonalds continued success. That, for me, was incredibly gratifying. Essentially, its a new cooking procedure in the restaurants that allows us to cook a hotter, juicier burger every time. Our executives preserve it. We can make a difference around being there for communities in crisis, from Ronald McDonalds House Charities to natural disasters. In our top markets, our drive-thru service times are now about 30 seconds faster than they were two years ago. Please review the third-partys privacy policy, accessibility policy, and terms. Chris Kempczinski: Yes, a couple of things come to mind. "Change also brings opportunities for discussion, introspection and, ultimately, renewal,". Heidi is a member of the Board of Directors for the Midtown Educational Foundation, Skills for Chicagolands Future, and the Human Resources Policy Association. Chris Kempczinski: Its definitely been an unusual onboarding into this role. 65 years in business serving 65 million people a day (give or take). McKinsey: Thats interesting. Far from being a dead-end job, retail offers an opportunity for people that doesnt exist in most other places.Since 2015, the Honors has raised the funds to continue to provide programs and resources that connect people to an industry thats a great place to start and grow. Michael Grothaus is a novelist and author. One of the things that has defined McDonalds over the decades has been our emphasis on diversity, making sure we have a franchisee population that reflects the US population or the global population. Our purpose is to feed and foster communities, now more than ever. Everybody has a clear sense of it. McKinsey: Marketing has also played a big role in McDonalds recent financial outperformance. Executive Vice President and President, International Operated Markets. Do you see your delivery model changing in the near future? Under her guidance, Boeing reimagined their HR model and transformed talent development and mobility system wide. We have a few specific issues here and there. Under Johns leadership, the marketing function is responsible for building equity in the brand, driving stronger connections with customersand elevating the companys brand valueand reputation. So says Chris Kempczinski, President and CEO of McDonald's Corporation, in this interview with Dr. Lori Esposito Murray, President of the Committee for Economic Development, the public policy center of The Conference Board (CED). A big part of that will be selling food, but we dont necessarily have to do that in a restaurant; there may be other ways to sell food. Catherine is a CPA, has her undergraduate degree in accounting from The University of Illinois, and her MBA with a Finance concentration from DePaul University. Marion was recognized by the National Diversity Council for being one of Illinois 2012 Most Powerful and Influential Women and has been recognized by Black Enterprise as one of the 50 most powerful women in corporate America, 2015, Most Powerful Women in Business, 2017, 300 Most Powerful Executives in Corporate America, 2018, one of the Most Powerful Woman in Corporate America in 2019, a 2019 CNN Risk Taker and a 2019 Chicago United Business Leader of Color. (Laughs.). In addition, Amy is licensed to practice law in Illinois. Im also a pretty voracious reader, and Im constantly looking for things that could be helpful to me in my role at McDonalds. In early November, Brunswick Partner Jayne Rosefield, head of the firms Chicago office and Global Consumer Industries Practice, interviewed Mr. Kempczinski. In 2020, as U.S. Chief Marketing & Digital Customer Experience Officer, she led her team to unleash world-class creative and harness the power of social media with bold, forward-thinking ideas. She has also completed Columbia Universitys, Creating & Executing Breakthrough Strategies Executive Program and has obtained her Co-active Coaching Certification (CPCC). McDonalds is not responsible for the content provided by third-party sites. Were going to be transparent with people. The MyMcDonalds platform is essentially an ecosystem of all the things that you can do via digital touchpoints with McDonaldsthink mobile ordering, payments, delivery, rewards, or deals. My view is that in this day and age, you have no choiceif you want to control the message, you will be an inauthentic brand and you wont have any resonance. 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